Pasture

Field notes.

Plain-spoken posts about pricing, processors, cut sheets, hanging weight, and selling meat direct from the farm. Written for farmers and the customers who buy from them.

For customers

Buying a half cow or a whole hog for the first time? Start here.

hanging weighthalf cow

What hanging weight means when you buy a half cow

Hanging weight is how meat is priced when you buy a half cow direct from a farm. Here's what the number means and what you actually take home.

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half hogwhole hog

How much meat actually comes from a half hog?

A half hog hangs around 90 to 110 pounds. After cutting, you take home roughly 65 to 80 pounds of pork. Here's the cut-by-cut breakdown.

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quarter beefbeef share

Buying a quarter beef — what you need to know

A quarter beef runs $700 to $900 all-in and fills about 4 cubic feet of freezer. Here's what the cuts look like and how to decide if it's right for you.

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cut sheethalf hog

Reading a cut sheet for the first time

What a cut sheet is, why farms use them, and the choices you'll need to make before your half hog or quarter beef goes to the cooler.

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freezerhalf cow

Freezer space: what fits a half cow vs a half hog

A half cow needs 8 cubic feet of freezer. A half hog needs 4 to 5. Here's how to size a freezer for a meat share and what to avoid.

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pasture-raisedgrass-finished

Why pasture-raised costs more — the honest math

Pasture-raised meat costs more because the animals take longer, eat less corn, and process at smaller scale. Here's the per-pound breakdown.

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grass-fedgrass-finished

Grass-fed vs grass-finished — what the labels mean

Grass-fed and grass-finished are not the same label. Here's the difference, why it matters, and which questions to ask any farm.

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thawing meatcooking

How to thaw and cook frozen farm meat

Frozen direct-from-farm meat thaws differently than grocery meat. Here's how to do it without ruining your steaks or sausage.

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whole hogpork share

What to ask before you commit to a whole hog

A whole hog is 150 to 180 pounds of pork and a $1,500+ commitment. Here are the 10 questions to ask any farm before you sign on.

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meat pickupfreezer share

Picking up your meat at the locker — what to bring

Coolers, cash, and a clear truck bed. Here's exactly what to bring to a meat-share pickup so it goes smoothly.

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salad bar beefJoel Salatin

What is salad-bar beef?

Salad-bar beef is Joel Salatin's term for cattle that graze rotationally through a diverse pasture. Here's what it means and why it matters.

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forest-raised porksilvopasture

What is forest-raised pork?

Forest-raised hogs root through woodlots eating acorns, roots, and forage. Here's what the term means and why this pork tastes different.

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pasturedpasture-raised

What 'pastured' actually means

The word 'pastured' on a meat label has no legal definition. Here's what it actually means in practice, and how to ask the right questions.

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For farms

Pricing, processors, retention, and the business of selling meat direct.

USDA processorcustom exempt

How to book a USDA processor in 2026

USDA-inspected lockers are booked 6 to 18 months out. Here's how small farms secure processing slots and what to do if you can't get one.

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pricinghalf hog

Pricing your half hog: a worked example

Real numbers from a real small farm: cost to raise a hog, what the half-hog price needs to be, and how to defend that price to customers.

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pricingground beef

What to charge per pound of ground beef

Direct-to-consumer ground beef pricing in 2026: what the market supports, what your cost structure demands, and how to price for repeat customers.

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beef sharedeposits

Selling beef shares without getting ghosted

Customers cancel beef shares at the last minute. Here's how to use deposits, deadlines, and communication to keep your harvest schedule intact.

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custom exemptUSDA inspection

Custom-exempt vs USDA-inspected — what's legal where

The legal difference between custom-exempt and USDA-inspected meat sales, and which model fits a small direct-to-consumer farm.

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1000 bird exemptionpoultry

The 1,000-bird poultry exemption explained

The 1,000-bird poultry exemption lets small farms slaughter on-farm and sell direct. Here's the law, the limits, and how to run within them.

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waitlistcustomer management

Why every farm needs a sold-out waitlist

A public waitlist isn't an apology for being out of stock. It's the single best marketing and operations tool a small farm has.

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retentioncustomer management

Three ways small farms keep customers coming back

Customer acquisition is expensive. Customer retention is the difference between a hobby farm and a real business. Three retention plays that work.

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about pagefarm marketing

How to write a 'meet the farmer' page that converts

Most farm About pages read like a mission statement. Here's what to put on yours instead, and why it changes who buys from you.

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Barn2Doorfarm software

Replacing Barn2Door: a small-farm operator's checklist

Barn2Door's pricing has pushed many small farms to look elsewhere. Here's the checklist for evaluating storefront software for a direct-to-consumer meat farm.

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PolyfaceJoel Salatin

The Polyface model in 5 minutes

Joel Salatin's Polyface farm is the most influential small-farm model in America. Here's how it works and what it teaches a new farmer.

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Stockman Grass FarmerAllan Nation

Why Stockman Grass Farmer matters

Stockman Grass Farmer is the trade publication that built the grass-fed beef movement in America. Here's why it still matters in 2026.

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